hummel og BLS Hafnia launch new danish national team shirt
Release March 24 at 10:00

The Danish fashion brand BLS Hafnia has in collaboration with hummel designed a new Danish national team shirt, which will be worn by the players for the friendly match against Serbia on March 29. The shirt pays tribute to the new generation and will be part of a larger lifestyle collection from hummel, BLS Hafnia and DBU.

Besides the new national team shirt, hummel, DBU and BLS Hafnia have also designed a larger lifestyle collection that aims to extend beyond the 90 minutes on the pitch and in the stands. The collection appeals to the new generation and includes everything from hoodies and tracksuits to caps.